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LOCATION: Greater Atlanta (in-person)
RETAINED SEARCH PARTNER: Falcon Partners
SEARCH MANDATE: Our private equity client is seeking the right Director of Marketing for an eCommerce distribution company. In this role, you will work directly with the executive team to develop and lead new marketing campaigns, optimize the company’s online presence, and own the e-commerce strategy. You will be a key part of the team in growing this already strong company.
COMPENSATION: A competitive salary, annual bonus, and wealth-building equity grant make for a compelling economic opportunity.
THE COMPANY:
· Business Model: eCommerce distribution
· End Market: B2B
· Deal Structure: Control buyout
INVESTMENT THESIS: Transform the business and drive scale.
· Develop, plan, execute, and manage the company’s online and offline marketing strategy with the primary objectives of growing the business, increasing market share, and enhancing the brand
· Drive new customer acquisition and, working with the Head of Sales, increase the transactional activity of existing customers
THE SPONSOR: This private equity firm has a solid history of scaling businesses. Its sector specialties include industrial technology, consumer and food, agriculture products and services, and B2B e-commerce sectors.
CANDIDATE PROFILE: We seek a passionate, committed marketing leader with a contagious will to win who can honor this company's past while also leading it into the future. Our ideal candidate's background most likely includes:
· Business Model: Product distribution
· Functional: Number-two marketer of a distribution or eCommerce business
· Orientation: Strong digital marketing orientation with a deep level of understanding of SEM techniques, both SEO and pay-per-click, to boost web presence and engage target users is required
· Private Equity: Not required
· Tenure: 8-15+ years of progressive career success
FALCON and its clients are equal opportunity employers. All candidates will be considered without regard to race, color, gender, sexual orientation, national origin, disability status, or any other protected status. FALCON encourages qualified individuals of all backgrounds to apply.